During the time of an exhibition1 the pictures – supposedly taken in the show – by the visitors are bought for the price of fifteen swiss francs regardless of their quality. For this price, the visitor agrees to cede its copyright rights.
Once acquired and posted online via Instagram the images automatically enter the photography archive of the exhibition and become the property of the artist2.
1 Buy Every Image is a specific project for the group exhibition Sympathie at the CAN, Neuchâtel,
2 To see the images bought during the exhibition, use the hashtag #buyeveryimage on instagram.